RTD & Hard Seltzer
BeatBox Adds Xtreme Sour Black Cherry to RTD Lineup Nationwide
BeatBox Beverages debuts Xtreme Sour Black Cherry as a limited-time offering across all 50 states, extending a flavored…
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Non-Alcoholic Beverages
Danimals Adds Peach SKU in Back-to-School Reformulation Push
Danimals Smoothies now carry 25% less sugar and a new peach flavor SKU, positioning the reformulated line as the only k…
Industry News
Teremana Tequila Launches Limited-Edition Craft Bottle Series
Teremana Tequila has introduced The Craft Editions, a line of limited-edition bottles designed to reflect the brand's s…
Non-Alcoholic Beverages
Jumex Protein Shake Lands in 2,942 Walmart Doors Nationwide
Grupo Jumex rolls out its first protein shake SKU at Walmart scale, offering three Mexican-inspired flavors — Mango, Ch…
Industry News
Yili Group Hosts 2026 World Dairy Congress in China
Yili Group's hosting of the 2026 World Dairy Congress in Hohhot signals China's growing influence in shaping global dai…
Industry News
GHOST Relaunches Protein Drink Line with Yoo-hoo Collaboration
GHOST's protein drink line returns with a Yoo-hoo-branded flavor offering 25g protein and 120 calories per can, now ava…
Industry News
Stiller's Root Beer Targets National Root Beer Float Day
Stiller's Soda, co-founded by actor Ben Stiller, is positioning its root beer as a lighter alternative for floats with …
Non-Alcoholic Beverages
Suja Life Q2 Net Sales Rise 11.6% to $83.9M
Suja Life's second-quarter 2026 results show the functional and cold-pressed juice brand accelerating revenue growth, w…
Beer, Wine & Spirits
Beer Institute: June 2026 Taxable Removals Data Released
The Beer Institute's June 2026 taxable removals estimate gives brewers, wholesalers, and distributors an early shipment…
Industry News
Jim Beam Opens Clermont Campus to Content Creators
James B. Beam Distilling Co. launches Creator Campus, inviting podcasters, musicians, and filmmakers to develop origina…
Industry News
Thomas Henry Launches Vivid Watermelon Mixer in U.S.
Thomas Henry brings its European watermelon-flavored mixer to U.S. bars and retailers, available on Amazon and the UNDO…
Industry News
Stiller's Root Beer Targets National Float Day With Lower-Sugar Formula
Stiller's Soda, co-founded by actor Ben Stiller, is promoting its Root Beer as a 30-calorie, 7-gram sugar option for Na…