Commemorative Bottle Targets Summer Celebrations Wheatley American Vodka is releasing a limited-edition USA 250th Birthday Edition bottle to coincide with the nation's 250th anniversary celebration. The bottle is available now nationwide at a suggested retail price of $16.99, with on-demand delivery available via DoorDash and Instacart in select markets. The spirit is distilled 10 times and triple-filtered. According to the brand, it is produced at "the world's most award-winning distillery" in the heartland and made with American grains.
Sandra Lee Partnership Drives Engagement Wheatley has partnered with television personality and lifestyle expert Sandra Lee to create promotional content around the release. Lee developed a Wheatley American Vodka-infused Apple Pie recipe and a semi-homemade Apple Dump Cake recipe using vodka-infused apples. She also crafted two signature cocktails: the Apple Pie Martini and the Fresh Apple Martini. "America's 250th anniversary is a once-in-a-generation celebration," Sandra Lee said. "I'm excited to partner with Wheatley American Vodka to help families and friends create memorable moments over food and drinks inspired by the classic American tradition of backyard BBQs." Lee will tour state fairs through early fall, where she will demonstrate the recipes and distribute Wheatley American Vodka take-home gifts.
Distribution and Availability The commemorative bottle will ship to select retailers, bars, and restaurants nationwide starting in June 2026 through Sazerac's U.S. distributor network. Recipes and entertaining content are available at wheatleyvodka.com.
Why It Matters
Limited-edition and commemorative bottles remain an effective tool for spirits brands to drive trial and visibility during peak summer entertaining season. The partnership with a well-established media personality broadens reach beyond traditional spirits consumers and taps into the broader entertaining and lifestyle market.
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Written by FBM Publications Editors
