Pepsi Cherry Lineup Expands With Gopuff Delivery Push Pepsi is bundling its cherry cola portfolio with a promotional tie-in as summer peaks. Starting Wednesday, the brand is offering a free Vacation® x Pepsi® Wild Cherry SPF 30 Tinted Lip Gel with purchases of select cherry cola multipack sizes on Gopuff, while supplies last and in select locations. Orders are limited to one lip gel per person. The promotion applies to 12-pack and 24-pack purchases of Pepsi® Wild Cherry, Pepsi® Zero Sugar Wild Cherry, Pepsi® Wild Cherry & Cream, and 8-packs of Pepsi® Prebiotic Cola Cherry Vanilla. Gopuff promises delivery in as fast as 15 minutes.

Product Range Spans Functional to Creamy Options Pepsi has maintained a cherry cola presence since the 1980s.

The current lineup includes three strategic buckets: classic cherry colas (Pepsi® Wild Cherry and Pepsi® Zero Sugar Wild Cherry), a creamy variant (Pepsi® Wild Cherry & Cream), and a functional option (Pepsi® Prebiotic Cola Cherry Vanilla, which contains no artificial sweeteners, 30 calories, 5 grams of sugar, and 3 grams of prebiotic fiber per serving). "We've spent decades reimagining what cherry can taste like," said Gustavo Reyna, Vice President, Marketing, Pepsi. "Today, that means giving people more ways to enjoy the Pepsi cherry lineup than ever before, from the classics that made it a fan favorite to newer options made for how people are drinking today. No matter which option people choose, our cherry colas are the perfect pairing for these hottest final weeks of summer."

Why It Matters

The promotion underscores how beverage majors are leveraging rapid delivery platforms and co-branded merchandise to drive multipack velocity during seasonal windows. The inclusion of Pepsi's prebiotic offering signals continued industry movement toward functional cola positioning as an alternative to zero-sugar alone.

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Written by FBM Publications Editors