"One cannot think well, love well, sleep well, if one has not dined well." — Virginia Woolf
From Water Mill to Bridgehampton and Southampton, Malfy Italian Gin has paired its bright, Mediterranean-inspired cocktails, highlighting its Limone and Rosa flavors, with fashion launches, magazine celebrations and charitable events, proving that a well crafted spritz can be as much a part of the summer scene as the setting itself.
MONSE Toasts Summer in the Hamptons
The most fashion-forward Malfy moment took place Saturday, August 8, when Devorah Rose hosted an intimate summer gathering at a private residence in Water Mill in honor of MONSE and designers Laura Kim and Fernando Garcia. The afternoon marked MONSE's Hamptons debut and offered guests an intimate look at the house's Pre-Fall 2026 collection. The residence was transformed into an immersive expression of the collection, with oversized sunflowers, tiered silver platters overflowing with cherries and a grazing table brimming with seasonal produce, artisanal cheeses, cured meats and an array of bites from FreshDirect.
Among the notable guests were Princess Maria-Olympia of Greece and Denmark, Alice & Olivia designer and creator Stacey Bendet, Sailor Brinkley Cook, Jenny Mollen, Alexandra Richards, Mayor Edward Ambrosino and Hilary Swank, who joined him and Olivia for the celebration.
Malfy Gin provided a distinctly Italian counterpoint to the afternoon's fashion-forward aesthetic. The brand's vibrant Italian Spritz Cart served Malfy Rosa Sparkling Blood Orange Spritz and Malfy Limone Lemonade Spritz, giving guests a refreshing taste of the Italian coast against the relaxed sophistication of the Hamptons.
The pairing felt particularly natural: MONSE's playful, contemporary approach to American fashion met Malfy's colorful interpretation of Italian aperitivo culture.
The Studio Mayfair Sets the Tone
Malfy's Hamptons summer celebrations began the previous weekend with an intimate dinner hosted by Devorah Rose and Kate Pia Volvo Johnson at an estate in Water Mill on Friday, July 31. At the private estate, the evening celebrated Sterling Dio's The Studio Mayfair and its latest collection, drawing a stylish group of guests that included Sailor Brinkley Cook, Candice Bushnell, Jenny Mollen, and other members of the Hamptons social set. Throughout the evening, guests enjoyed signature Malfy Gin Spritz cocktails featuring the brand's Limone and Rosa expressions. The colorful serves brought an elegant Italian accent to the intimate dinner while guests gathered to celebrate The Studio Mayfair's latest work.
Hamptons Social Brings Italian Aperitivo to Bridgehampton
The following afternoon, Saturday, August 1, Malfy Gin joined Hamptons Social x Volvo for an exclusive garden reception at A Room at the Beach in Bridgehampton celebrating the launch of the magazine's August 2026 issue, featuring a cover by acclaimed photographer Ellen von Unwerth.
The afternoon brought together a fashionable crowd that included Bravo's New York Housewives alums Luann de Lesseps and Ramona Singer, currently filming E!'s Golden Life, alongside a flow of chic guests, socialites and influencers, who gathered to celebrate the new August Book by Hamptons Social and the height of the Hamptons summer season, in a beautiful afternoon garden setting.
Once again, Malfy's Italian Gin Spritz Cart became a focal point, serving its signature Rosa and Limone cocktails in custom blue glassware. The bright drinks complemented the garden setting, where guests enjoyed a charcuterie spread, dessert bar, art installations, live music and a Marc-Antoine Barrois fragrance-making station. With Volvo and Hamptons Social setting the stage, the reception brought together fashion, culture, beauty, design and summer entertaining in quintessential Hamptons fashion.
Malfy Gin Brings Italian Style to Project Zero's Celebration for Coral
The Hamptons season continued Saturday, August 22, in Southampton, where Project Zero hosted its fourth annual Celebration for Coral at hotspot restaurant and lounge, Maison Close Southampton. During Project Zero Ambassador Christie Brinkley's evening, guests were treated to exceptional cuisine and cocktails.
The evening brought together ocean advocates, artists, philanthropists and Hamptons personalities in support of Project Zero's Ocean Collective and its efforts to restore coral reefs and protect marine ecosystems. Among the guests enjoying Malfy Gin cocktails was Christie Brinkley, Sailor Brinkley Cook, wearing L'Agence, alongside Alexandra Richards who co-hosted the brunch, Alex Eby Cole, Donna Fargo, Georgie Johnson, Kelly Perlaky, Taylor Berg, Roro de Rosas, Danielle Aktar, Erik Closing, Gianpaolo De Felice, Jane Gill, Jessica Mackin, Joe Cipro, Michael Lemort, Bart Shishoggic, Zyn Alson, Craig Lyons, Vivian Rosenthal, Natalia Yura, Ed Tang, John Auerbach, Brett Minol and others.
Malfy's colorful Italian cocktail identity proved a natural fit for the evening, adding a lively note to a gathering centered on conservation and community. Guests sipped Malfy Gin cocktails as they connected with friends and fellow supporters of Project Zero's conscious mission. The celebration underscored the growing importance of coral reef restoration while demonstrating how the Hamptons social calendar can bring entertainment and philanthropy together. Against the backdrop of Maison Close, Malfy helped create the kind of late-summer atmosphere the East End does best: stylish, social and purpose-driven.
A Summer of Italian Style
Across these recent Hamptons gatherings, Malfy Gin has established a distinctive presence on the summer social scene, moving effortlessly between fashion, publishing, design and philanthropy.
The common thread has been the Italian Gin Spritz Cart, which brings more than a cocktail service to each occasion. With its colorful presentation and Mediterranean-inspired serves, the cart becomes part of the visual language of the event, complementing everything from a private fashion presentation to an elegant garden party.
For a Hamptons season built around entertaining outdoors, dressing up and gathering with friends, Malfy's approach feels particularly well suited to the moment. The brand's Italian sensibility adds a dose of la dolce vita to the East End, one spritz at a time.