India's craft spirits sector is diversifying beyond whisky. Jaisalmer Indian Craft Gin, inspired by Rajasthan's Golden City, has secured distribution across more than 30 U.S. states, with growing presence in Canada and footprint spanning over 100 countries globally.

Botanicals and Regional Heritage The gin draws on India's agricultural diversity, blending coriander, licorice, lemon peel, sweet orange peel, vetiver, Darjeeling green tea, lemongrass, and Cubeb pepper. The formulation reflects a broader industry trend: premium gin makers increasingly incorporate local botanicals as a form of cultural storytelling tied to their country of origin.

Market Context

The global gin market is projected to reach $30.87 billion by 2031, growing at 4.72% annually from its current $24.51 billion valuation. While India has earned recognition for single malt whisky—Radico Khaitan's Rampur Indian Single Malt Whisky ranked #4 among top trending world whiskies for 2026 according to Drinks International—the country is now positioning itself as a contender in premium gin.

Why It Matters

For bar operators and liquor retailers, Jaisalmer's U.S. expansion signals India's emerging role in the premium spirits conversation. The botanical profile and origin story offer differentiation in a crowded gin category increasingly driven by regional authenticity and craft positioning.


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Written by FBM Publications Editors