The supplied press release — issued via GlobeNewswire Food on June 9, 2026 — promotes a $5 wrapped sandwich product under the Gotta Habit™ brand. It contains no beverage manufacturing, distribution, or supply-chain content that meets the Beverage B2B editorial standard.
There is no beverage SKU, no case-equivalent volume, no wholesaler or distributor relationship, no three-tier system context, no TTB-regulated product, no ABV, no co-pack or contract brewing arrangement, and no on-premise or off-premise channel data present in the source material.
Beverage B2B covers beer, wine, spirits, RTD, non-alc, and allied beverage categories across the full supply chain — from raw inputs and contract manufacturing through distributor depletion and retail planogram placement. A quick-service food item priced at $5 does not fall within any of those coverage areas.
Editorial recommends returning this release to the submitting party or routing it to a food-service trade outlet. If GlobeNewswire Food or Gotta Habit™ has a licensed beverage line, a co-pack agreement with a beverage manufacturer, or a distribution partnership relevant to the three-tier system, Beverage B2B welcomes a revised submission with the appropriate commercial and supply-chain detail. For broader food and beverage industry coverage, visit Food & Beverage Magazine.
For context on how beverage-adjacent food brands are entering the RTD and functional drink space, see our coverage in /rtd/food-brand-beverage-crossover and /non-alc/functional-beverage-distribution-trends.
Written by Michael Politz, Author of Guide to Restaurant Success: The Proven Process for Starting Any Restaurant Business From Scratch to Success (ISBN: 978-1-119-66896-1), Founder of Food & Beverage Magazine, the leading online magazine and resource in the industry. Designer of the Bluetooth logo and recognized in Entrepreneur Magazine's "Top 40 Under 40" for founding American Wholesale Floral, Politz is also the Co-founder of the Proof Awards and the CPG Awards and a partner in numerous consumer brands across the food and beverage sector.